ZINT | Barron Wood Distribution Ltd

ROI Business Case

Prepared for Jordan Smethurst

Unlocking Your Sales Team's Potential

Following our recent discussion, this interactive business case outlines the potential return on investment (ROI) for Barron Wood Distribution's sales team by adopting the ZINT platform. The projections below are based on the metrics you provided. Use the interactive sliders to explore how small improvements in efficiency and lead quality can translate into significant revenue growth and cost savings.

Your Current Sales Landscape

First, let's establish a baseline using the figures from our conversation. These numbers highlight the hidden costs and opportunities within your current sales process.

Annual Research Time (Team)

1,152 hrs

Based on 4 hours/week per salesperson for a 6-person team over 48 weeks.

Implied Cost of Research

£40,320

Time that could be spent on revenue-generating activities, valued at an estimated £35/hr.

Leads Needed Per Deal

~450

Reflects the challenge of converting loosely qualified leads into secured business.

The ZINT Impact: Model Your Growth

ZINT's Magic Insights are designed to dramatically reduce research time and improve lead quality. Adjust the sliders below to see the potential financial impact on your team.

50%

Magic Insights automates prospect research, freeing up your team to focus on selling. How much of their 3-5 hours/week could be saved?

20%

Higher quality, data-driven leads convert at a better rate. What if your team could secure one deal from fewer prospects?

Your Projected Annual Return

Based on your selections above, here is the projected annual financial gain for Barron Wood Distribution. This model demonstrates how ZINT can become a significant profit centre for your business.

Value of Time Reclaimed

£0

The financial value of sales activity generated in the hours saved from desk research.

New Revenue from Better Conversion

£0

Additional revenue from winning more deals with the same level of sales effort.

Total Projected Annual Gain

£0

Sum of reclaimed value and new revenue, representing the total upside.

Investment vs. Return

The chart visualises the relationship between the proposed investment in ZINT and the total projected financial gain. It clearly shows how the platform pays for itself many times over, delivering a substantial return.

Proposed Annual ZINT Investment

£16,600

Projected ROI

0x